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Senior Comms Planner
- Posted 09 February 2024
- Salary £350 - £450 per day
- LocationCity of London
- Job type Freelance
- Discipline Growth & Performance Marketing
- Reference164813_1707504276
- Contact NameEmma Stephenson
Job description
Major Players are seeking an experienced Senior Comms Planner/Strategist to work with social impact creative agency, to support on planning and evaluation. You will play a pivotal role in planning frameworks to ensure correct use of channels to meet campaign KPIs, working closely with the Strategy, Media and Client Service teams.
Key Responsibilities
- Experience across email marketing, paid social and partnerships marketing
- Lead on producing insight led audience engagement plans and analyse key audience groups, and how to best engage them
- Developing comms and messaging strategies using a data and insights approach,
- Identify and recommend best use channels to reach target audience, with costings, to achieve campaign objectives
- Provide ongoing measurements of success and reporting
Skills & Experience
- Proven experience as an established media planning lead who can develop frameworks for planning and success measures
- Knowlege of analytics tools (GA, Power BI, Paid social targeting)
- 7+ years experience in media planning/strategy
Salary & Benefits
- £350 - £450pd depending on experience
Location & Workplace Policy
- Central London office
Major Players are the UK's leading digital, marketing, and creative talent agency, and over the last 30 years we've consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.
We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/
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