Head of Brand and Content

Posted 10 June 2024
Salary £80000 - £90000 per annum
Job type Permanent - Full Time
Discipline Marketing, Comms & PR
Contact NameRosie MacPhail

Job description

Head of Brand and Content

London, hybrid working, up to £90,000 pa based on experience

Major Players are delighted to be partnering with this disruptive fintech brand in their search for an enterprising Head of Brand and Content.

This client are a customer centric, technology driven finance business, reshaping the landscape of lending. With recent backing from investors and a series of industry leading senior marketing hires, this business are on the verge of an impressive growth trajectory, and need ambitious brand marketers to join them. They are looking for a Head of Brand and Content with verifiable experience in driving impactful strategies in content creation and brand development.

Role responsibilities;

  • Lead on brand strategy and creative development
  • Ensure brand consistency across all touchpoints
  • Compelling storytelling, driving high impact campaigns with brand at the forefront
  • Manage the creative agency roster, ensuring clear communications and expectations
  • Deliver through the line campaigns, optimising and reporting on their success with key stakeholders
  • Leverage data to provide insight for brand strategy
  • Deeply understand core audiences and align campaign objectives to target them
  • Monitor competitor activity, keeping abreast of industry trends
  • Be a brand champion and expert within the team, eat sleep and breathe all things brand

Skills and experience;

  • 6-7 years in a brand focused, customer centric marketing role
  • Demonstrable experience in a B2C start up/scale up environment
  • Verifiable agency management experience
  • Excellent understanding of traditional brand frameworks and demonstrable experience in applying them to generate high impact marketing
  • A strong passion for brand and all the discipline entails
  • The ability to get stuck in, this is a pivotal brand role in the marketing team so you must be prepared to work across channels and be hands on
  • A resourceful nature, with experience maximising budgets for high value campaigns with successful results
  • A sharp analytical mind, using data to drive outside the box thinking

In return you get;

  • Hybrid working policy - three days a week in a central London office
  • A competitive package - salary up to £90,000 pa dependent on experience, plus a equity scheme
  • Generous pension scheme
  • Competitive maternity, paternity and adoption leave policy

This is a fantastic opportunity to be very instrumental in business growth, joining a soon to be household name brand and working with some impressive senior leadership. Please apply now for a confidential conversation.

Major Players are the UK's leading digital, marketing, and creative talent agency, and over the last 30 years we've consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.

We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/