Brand Marketing Manager

<p>We’re currently partnered with one of the most exciting direct-to-consumer performance cycling brands in the industry. Known for an engineering-first approach and a "rider-obsessed" culture, they have rapidly scaled to become a global force in high-performance wheel technology. </p> <p>They are looking for a Brand Marketing Manager who is as passionate about the technical side of cycling as they are about world-class storytelling. <br>  </p> <p><strong>The Role </strong></p> <p>As the Brand Marketing Manager, you will report directly to the Marketing Director with a broad, hands-on remit. You aren't just managing a brand; you are shaping how riders globally, from road and gravel to triathlon, interact with cutting-edge products. <br>  </p> <p><strong>Key areas of ownership: </strong></p> <ul> <li> <p>Global Campaign Delivery: Lead best-in-class product launches, managing everything from go-to-market calendars to press package distribution. </p> </ul> <ul> <li> <p>Media & PR Powerhouse: Act as the primary link to journalists and endemic media, securing reviews and technical features that highlight the brand’s engineering edge. </p> </ul> <ul> <li> <p>Content & Creative: Drive awareness through high-impact video content and leverage professional athlete/team relationships to grow owned audiences. </p> </ul> <ul> <li> <p>Performance Marketing: Manage paid media budgets and collaborate with design teams to optimise creative assets across digital and print. </p> </ul> <ul> <li> <p>Event Strategy: Lead the brand’s physical presence at international tradeshows, races, and community pop-ups. </p> </ul> <p> </p> <p><strong>The Ideal Candidate </strong></p> <ul> <li> <p>My client is looking for a "self-starting expert" who lives and breathes cycling culture. You should be equally comfortable presenting on camera as you are analysing campaign data in Excel. </p> </ul> <ul> <li> <p>Experience: 3+ years in a broad brand marketing role (PR, Social, Email, Events, and Content). </p> </ul> <ul> <li> <p>Technical Knowledge: A genuine understanding of road, gravel, CX, and triathlon disciplines is a must. </p> </ul> <ul> <li> <p>Communication: Elite copywriting and verbal skills—you can translate complex engineering into "rider-speak. </p> </ul> <ul> <li> <p>Execution: Proven ability to work autonomously in a fast-paced, high-growth environment. </p> </ul> <ul> <li> <p>Tech Savvy: Proficient with CRM, eCommerce platforms, and data-driven reporting. </p> </ul> <p> </p> <p><strong>Location & Workplace Policy </strong></p> <ul> <li> <p>West Sussex </p> </ul> <ul> <li> <p>4 days office </p> </ul> <p> </p> <p><strong>Salary & Benefits </strong></p> <ul> <li> <p>£50,000 – £60,000 per annum </p> </ul> <ul> <li> <p>25 days holidays, pension, discount on products, free parking </p> </ul> <p> </p> <p>If you would like a confidential chat about this role or your next career move, then please send your CV to <a href="mailto:jodie.clayton@majorplayers.co.uk" target="_blank">jodie.clayton@majorplayers.co.uk</a> or connect via LinkedIn: <a href="https://www.linkedin.com/in/jodieclayton/" target="_blank">Jodie Clayton</a> </p> <p>Major Players are the UK’s leading digital, marketing, and creative talent agency, and over the last 30 years we’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.  </p> <p>We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: <a href="http://www.majorplayers.co.uk/diversity-equity-inclusion/" target="_blank">www.majorplayers.co.uk/diversity-equity-inclusion/</a>  </p>