Social Strategist

<p>A leading creative agency is looking for a <strong>Social Strategist</strong> to shape, define, and deliver best-in-class social strategies for global brands. This is an exciting opportunity for someone who lives and breathes culture, platforms, and audience behaviour — and knows how to turn insight into impactful creative and community-led campaigns.</p> <p>You’ll join a collaborative, tight-knit strategy team where social sits at the heart of the work — driving ideas, not following them. You’ll work across major brands, helping to build relevance, engagement, and fame through social-first thinking.</p> <p>This is a full-time hybrid role based in <strong>London</strong>, offering strategic influence, creative collaboration, and the opportunity to work on some exciting brands in the world.</p> <h3><br> Key Responsibilities</h3> <ul> <li> <p>Develop and deliver <strong>social-first strategies</strong> that inspire creative teams and drive measurable impact.</p> <li> <p>Analyse platform trends, audience behaviours, and cultural moments to uncover strategic opportunities.</p> <li> <p>Partner closely with creatives to ensure ideas are rooted in insight, platform thinking, and social craft.</p> <li> <p>Collaborate with clients to define <strong>social brand positioning, tone of voice, and content strategy</strong>.</p> <li> <p>Provide thought leadership on emerging platforms, creator economy shifts, and cultural trends.</p> <li> <p>Build frameworks for organic and paid social, balancing storytelling and performance.</p> <li> <p>Work with data and analytics teams to evaluate campaign performance and optimise future work.</p> <li> <p>Present ideas confidently to clients and internal stakeholders.</p> </ul> <h3><br> Skills & Experience</h3> <ul> <li> <p>Proven experience in <strong>social strategy</strong> ideally in a creative or social-first agency.</p> <li> <p>Deep understanding of <strong>platform ecosystems</strong>, audience segmentation, and cultural insight.</p> <li> <p>Strong strategic thinking — able to turn data and trends into actionable creative direction.</p> <li> <p>Familiar with social analytics, reporting tools, and performance metrics.</p> <li> <p>Confident collaborator who can bridge creative and strategy teams seamlessly.</p> <li> <p>Excellent communication and presentation skills, both written and verbal.</p> <li> <p>Passionate about <strong>social culture, communities, and creators</strong> — from TikTok to Twitch.</p> </ul> <h3><br> Salary & Benefits</h3> <ul> <li> <p>Competitive salary: <strong>£60K - £70K</strong>, depending on experience and level.</p> <li> <p>Opportunity to work with global brands </p> <li> <p>Genuine creative partnership — shaping ideas from the ground up.</p> <li> <p>Quarterly reviews and 360 feedback, with flexible salary progression.</p> <li> <p>Hybrid working — London-based with flexibility to work from home 2-3 days per week.</p> <li> <p>Join a <strong>tight-knit, strategy-led team</strong> where collaboration, curiosity, and culture come first.</p> </ul> <h3><br> Location & Workplace Policy</h3> <ul> <li> <p>Based in <strong>London</strong> with hybrid working.</p> <li> <p>Permanent, full-time role.</p> </ul> <p><br> <strong>Please note that due to the large number of applications, I will only be able to respond to suitable candidates.</strong></p> <p>Send your CV and portfolio: maddy.worger@majorplayers.co.uk</p> <p>Major Players are the UK's leading marketing and creative talent agency, and over the last three decades we've consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.</p> <p>We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/</p>