Marketing

Trends

Digital marketing, branding and communication are the key disciplines and areas of expertise
Homeworking is fairly prevalent with marketers, around 30% do this on a regular basis
Confidence in the job market in this area remain the same as last year (70%) with 13% having less confidence
Content, big data, customer experience and personalisation are all key trends for next year
Money motivation is high - a bonus is the most important benefit to marketing people over extra holiday, flexible working, pensions and healthcare

Raoul Rechnitz Clientside Marketing