What's on: Your Guide to July

As always, we're bringing you the best in events across creative, digital and tech industries this July!

Whether you’re looking for some remote upskilling or a networking event to help connect you with industry professionals, we’ve got them all.

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Digital Marketing Strategy with Google

19 Jul 2022, 12:00 - 13:00, Online

A digital marketing strategy is an integral component to growing your business online.

Learn how to build a digital marketing strategy for your business by learning about the different digital marketing channels available and how they can be applied to your business objectives.

In this session you will learn:

The role digital marketing plays in a business
Different digital marketing channels to find and engage with customers
A template for building a digital marketing strategy
Good to know:

This session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be the opportunity to ask questions during the session.

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Filming and sharing a live performance (when live really means live) with The Space

19 Jul 2022, 11:00 - 12:30, Online

A lot of performance content that looks live is actually pre-recorded. This might be as little as a few minutes or as much as several weeks in advance, but that buffer offers control. While deciding to share your work live involves taking risks, those risks can give a performance authenticity and energy.

In this webinar we consider what impact being truly live will have on your planning, your production, and the performance. We’ll identify the questions that’ll decide whether a live stream is best for your work, and how to be successful if you go for it.

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Intro to Data Analytics with General Assembly

19 Jul 2022, 11:00 - 13:00, Online

Regardless of your industry or role, fluency in the language of data analytics will allow you to contribute to data driven decision making.

In this free, two-hour livestream, you’ll learn to understand, analyze, and interpret data so you too can join the data conversation. This session will cover how to ask the right questions of your data and basic analytic functionality in Google Sheets. Then you’ll apply your new found data analytic skills to a real-world dataset, allowing you to develop recommendations based on your findings. All in real time, taught by an industry professional.

Come learn the basics and gain the skills you need to collect, organize, and analyze real-world data!

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Enterprise Nation Presents Go and Grow Online: Attract your ideal clients with your LinkedIn content

19 Jul 2022, 14:00 - 14:45, Online

Enterprise Nation has partnered with Vodafone, Microsoft and Klarna to help business owners across the UK and Ireland improve their digital skills. This training is for small business owners who want to learn how to attract their ideal clients with their LinkedIn content.

People do business with people that they know, like and trust and it’s the role of content that will set you apart from the crowd. With over 830+ million members on LinkedIn the platform is getting busier and busier.

As part of this session, Go and Grow Online Trainer and LinkedIn Strategist Jen Corcoran will provide you with topics to reach, attract and retain your ideal client via LinkedIn.

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Persuasive copywriting to build your brand: A one-day bootcamp with the Guardian

20 Jul 2022, 10:00 - 16:00, Paid

Professional copywriter Barnaby Benson leads this impactful one-day bootcamp, which will supply you with the necessary skills for writing.

Great copywriting starts with an understanding of your audience, your aims and your preferred media – but how do you begin unpacking those necessities while remaining faithful to your goals?

In this impactful one-day bootcamp with professional copywriter Barnaby Benson, you will discover the thinking process behind persuasive copy and focus on how to create and adhere to a brief.

Encouraging you to think about your copy strategically, Barnaby will show you the difference in tone and content for various media, including websites, emails, blogs and newsletters.

Mixing theory and practice, you will work on your own copywriting project you have brought along to the class, with opportunities for feedback and advice from Barnaby and your fellow attendees.

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Build Your Personal Brand Online with Google

22 Jul 2022, 11:00 - 12:00, Online

A tailored online presence can help attract new opportunities online, whether it’s a shot at a new role or new customers for your business.

If you’re considering how to present yourself or your small business online, join us to learn about branding and ways to build your online profile.

In this session you will learn:

How to define your personal brand
Steps to set up your brand presence
Ways to increase your online visibility
 

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The British Library presents Introduction to registered designs

22 Jul 2022, 12:00 - 13:30, Online

Almost every organisation has intellectual property of some sort – this series of webinars helps businesses to understand and protect it.

The workshop will explain the basics behind registered design protection and registration, and how to use internet databases and resources to search for designs. The session will include a live demonstration of a registered design search to guide delegates through the process. See 'Webinars' link on the Workshops & Events page for the rest of the series covering trade marks, patents, and copyright.

Presented by Ziaad Khan:

Ziaad Khan is a Business & IP Centre Intellectual Property Information Expert. He presents the Centre’s series of intellectual property workshops. He has worked with a diverse range of businesses from all sectors, especially helping those who are at a start-up and growth level.

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Innovation with The School of Life

26 Jul 2022, 09:00 - 11:00

It’s one thing to have a good idea and another thing to put that idea into practice. This workshop is designed to help you think about what to do once a good idea has struck, from the first prototype to keeping your stakeholders on board as you scale up over years.

In this two-hour session, we will:

Practise prototyping designs and pitching so that stakeholders buy into our ideas.

Consider how to keep multiple stakeholders engaged and in the loop.

Think through how to keep our project going long-term.

Explore our responses to failure and risk, where they come from in our lives, and how we can embrace the unknown and learn from setbacks.

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Pivoting Your Executive Career with Anna Jones & Michael Clinton

26 Jul 2022, 17:30 - 19:30 - 24-26 Maddox St, Mayfair

For one night only, join two of the most esteemed media execs in the world, AllBright co-founder Anna Jones and former president and publishing director of Hearst Magazines Michael Clinton, as they share their stories and the lessons they learned from making career pivots after decades of climbing the ladder and reaching the top.

During their interactive networking evening, Anna and Michael will share the advice on when you get THAT feeling when presented with a pivot opportunity, how to highlight your transferable value, the challenges and opportunities that comes with starting afresh, and their ultimate tips for success.

Special guest Michael Clinton recently published his book ROAR, which helps those who are considering a mid-career change or retirement, as well as those who have no wish to retire, to fulfil their dreams before it’s too late.

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Positive impact marketing strategy with the Alt Marketing School

27 Jul 2022, 18:00 - 19:30, Online

Learn about the building blocks of positive impact marketing for your business by applying the pillars and core principles that drive this marketing movement and how to adapt them to your business objectives.

This workshop is for purpose-driven entrepreneurs and business owners looking to build their audience, digital marketers seeking impactful strategies to expand their brands' online presence, and individuals interested in starting a career in digital marketing with a positive twist.

In this interactive and hands-on way to build a strong relationship with ideal customers, you will dive headfirst into the pillars of positive impact marketing. Skill up with exercises, and have the foundations to adapt your marketing with confidence.

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Creative Lives in Progress presents Marketing & PR Meet and Greet

27 Jul 2022, 17:00 - 20:00, Online

Curious about PR & Marketing?

Join Creative Lives in Progress for their very first networking event on Thursday 28th July! To kick things off, they’ll focusing on careers in PR and marketing. This is a chance to meet the experts in this area, find out more about what roles are available and connect with other likeminded attendees.

You will be joined by ten industry pros from the likes of The Guardian, Mr Porter, Wieden+Kennedy and Animade to share insights into their roles and offer advice for anyone looking to follow a similar path. Take at the full line-up of industry pros here.

Please note that while you do not need a portfolio to register, Creative Lives in Progress do ask that you submit a question for our industry pros, along with a short line about why you’d like to attend.

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