Census
Benchmark Salaries & Day Rates
We
believe
in
the
transformative
power
of
data
to
shift
perspectives,
shape
careers,
and
drive
smarter
decision-making.
Our annual Salary Census is the industry’s most trusted and comprehensive source of insight into salaries, day rates, roles, and workplace trends. Relied upon by over 150,000 professionals over the past decade, it’s a go-to resource for benchmarking, navigating career moves, and staying ahead of industry shifts.
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2025 Census available for download
Our biggest Census to date, analysed 350,000+ data points from 4140 candidates and 150 brands and agencies representing a further 30,000+ professionals across digital, marketing and creative sectors.
The latest salaries and day rates, including the most up to date market rates
Market intelligence and hiring trends cross marketing, creative and createch
The growing disconnect between pay and perceived value
How technological change and Ai adoption are fuelling the reskilling revolution
The reality of the mental fragility crisis
How multi-generational teams are impacting their workplaces
The impact of the DEI rollback on representation and pay inequity
The unique challenges and opportunities facing the Creative Industries
Download now
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Other resources
These resources are built to help you navigate change – combining trusted data with expert perspectives to guide smarter business and career decisions.
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