Loyalty Specialist

<p>This is an exciting opportunity to join a globally recognised retail brand as they continue to elevate and localise their European loyalty programme. You’ll take full ownership of loyalty activity across Germany and the Benelux region - ensuring customers receive best-in-class experiences across online, retail, app, and wholesale channels.</p> <p> </p> <p><strong>MUST be fluent in German.</strong></p> <p> </p> <p><strong>Key Responsibilities</strong></p> <ul> <li>Own and manage the loyalty programme for Germany & Benelux <li>Adapt and localise global loyalty strategy to suit regional needs <li>Drive member acquisition, activation, engagement, and retention <li>Ensure loyalty communications and activations work seamlessly across all touchpoints (Retail, Ecommerce, App, Wholesale) <li>Collaborate closely with marketing, retail, CRM, ecommerce, and franchise teams across Europe <li>Analyse customer and loyalty data to inform strategy and prioritisation <li>Present insights, performance results, and recommendations to senior stakeholders <li>Travel occasionally to Germany or Belgium to support market needs </ul> <p> </p> <p><strong>Skills & Experience Required</strong></p> <ul> <li>Fluent or native German speaker <li>Proven experience in loyalty marketing or membership programmes <li>Strong analytical and data-driven approach <li>Excellent stakeholder management across multiple markets </ul> <p> </p> <p><strong>Why Apply?</strong></p> <ul> <li>High-impact, international role <li>Ownership across Germany & Benelux <li>Collaborative, positive team culture <li>Strong career development across global teams </ul> <p> </p> <p>If you would like a confidential chat about this role or your next career move, then please get in contact with: coco.young@majorplayers.co.uk</p> <p> </p> <p>Major Players are the UK’s leading digital, marketing, and creative talent agency, and over the last 30 years we’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.</p> <p> </p> <p>For further information about our DE&I commitments, please visit: <a href="https://majorplayers.vincere.io/jobDetail/www.majorplayers.co.uk/diversity-equity-inclusion/" target="_blank">www.majorplayers.co.uk/diversity-equity-inclusion/</a></p>