Head of Social Copy

<p><strong>Head of Social Copy – Leading Global Beauty Brand (Maternity Cover, 12 months)</strong></p> <p> </p> <p><strong>January start date!</strong></p> <p> </p> <p>An established beauty and lifestyle brand is looking for a Head of Social Copy to lead its social storytelling across multiple platforms. Working closely with the Director of Social and Content, Creative, and Marketing teams, you’ll shape how the brand communicates online day-to-day, contributing to campaigns, live activations, and on-set content.</p> <p> </p> <p><strong>Key Responsibilities</strong></p> <p>• Lead social copy and scriptwriting across all social campaigns</p> <p>• Oversee the creation of captions, stories, scripts, and on-set copy for fast-paced content production</p> <p>• Ideate and develop creative foundations for campaigns, 360 activations, and product launches</p> <p>• Maintain the brand’s tone of voice across all platforms, including senior leadership–facing content</p> <p>• Mentor and manage a direct report within the social team</p> <p>• Work closely with cross-functional teams (Marketing, Creative, Product Development, Digital) to ensure cohesive storytelling</p> <p>• Adapt copy in real time on set, ensuring high-quality output across multiple projects simultaneously</p> <p> </p> <p><strong>Skills & Experience</strong></p> <p>• Proven experience in social copywriting and scriptwriting for beauty, fashion, or lifestyle brands</p> <p>• On-set experience with the ability to adapt scripts and copy live</p> <p>• Strong understanding of social media trends and social-native language</p> <p>• Experience leading and mentoring small teams in fast-paced environments</p> <p>• Familiarity with organic and paid social campaigns</p> <p> </p> <p><strong>Personal Attributes</strong></p> <p>• Confident seniority level with decisiveness and strong opinion</p> <p>• Highly creative and culturally aware</p> <p>• Collaborative, proactive, and hands-on</p> <p>• Meticulous attention to detail and quality</p> <p>• Excellent communicator across teams and stakeholder</p> <p> </p> <p><strong>Salary & Benefits</strong></p> <p>• £70,000–£80,000 depending on experience</p> <p>• 25 days annual leave + bank holidays + extra birthday day</p> <p>• Pension contribution matched up to 6%</p> <p>• Staff discount and gifting on product launches</p> <p>• Health insurance</p> <p>• Hybrid working (3 weeks onsite / 2 days WFH)</p> <p> </p> <p>If you would like a confidential chat about this role or your next career move, please send your CV to <strong>maddy.worger@majorplayers.co.uk</strong></p> <p> </p> <p>Major Players are the UK's leading digital, marketing, and creative talent agency. Over the last 30 years we’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity, and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates, and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, or other protected status as required by applicable law. For further information about our DE&I commitments, please visit: <a href="https://www.linkedin.com/redir/redirect/?url=http%3A%2F%2Fwww%2Emajorplayers%2Eco%2Euk%2Fdiversity-equity-inclusion%2F&urlhash=BIjR&isSdui=true" target="_blank">www.majorplayers.co.uk/diversity-equity-inclusion</a></p>