Job description
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<p dir="ltr"><strong>Job Summary</strong></p>
<p dir="ltr">Join a newly forming in-house team where each copywriter pairs directly with a designer or art director. You will create platform-native ideas across Meta, TikTok, Connected TV and emerging formats, using performance insight to iterate quickly while translating a complex consumer-health proposition into clear, compelling copy.</p>
<p dir="ltr"><strong>Key Responsibilities</strong></p>
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<li>Develop concepts, hooks, headlines, scripts and ad variants across paid-social channels.</li>
<li>Work from the start of each brief with a paired designer or art director.</li>
<li>Create multiple routes quickly and respond to performance results with sharper iterations.</li>
<li>Translate complex product information into accessible, persuasive language.</li>
<li>Collaborate with editors, animators and performance stakeholders across the wider pod.</li>
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<p dir="ltr"><strong>Skills & Experience</strong></p>
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<li>Hands-on paid-social or direct-response copy experience with clear examples of hooks, variants and testing cadence.</li>
<li>A portfolio showing fast-turnaround range across short-form formats, not only brand voice, CRM or long-form work.</li>
<li>Comfort working at D2C, startup or similarly low-process pace.</li>
<li>Able to receive, challenge and give creative direction constructively.</li>
<li>Health, financial services or another claims-sensitive category is useful but not essential.</li>
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<p dir="ltr"><strong>Personal Attributes</strong></p>
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<li>Fast, thoughtful and commercially curious.</li>
<li>Collaborative by default and comfortable working in a paired creative model.</li>
<li>Able to simplify complex subjects without flattening the idea or losing accuracy.</li>
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<p dir="ltr"><strong>How to apply</strong></p>
<p dir="ltr">If this sounds like the right fit, apply with your CV. Please show your personal contribution where possible.</p>
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<p dir="ltr">If you would like a confidential chat about these opportunities or your next career move, please connect with Keely Kritz via LinkedIn, sharing your experience and availability.</p>
<p dir="ltr">Major Players is the UK's leading marketing and creative talent agency. Over the last three decades, we've consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we serve, creating impactful and sustainable change for our partners, candidates and employees.</p>
<p dir="ltr">We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age or any other protected characteristic, as required by applicable law. For further information about our DE&I commitments, please visit: <a href="https://www.majorplayers.co.uk/diversity-equity-inclusion/">www.majorplayers.co.uk/diversity-equity-inclusion/</a></p>
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