Paid Search Event
Major Players is hosting a Digital Performance event on the 1st of March - Learn about the current and future best practice and changes in paid search from speakers at Google and Periscopix.
Raul Belver, Google, Performance Industry Manager
Raul is a Performance Industry Manager at Google UK. He has 6 years of experience in Performance Marketing. During the last 4 years he has worked helping media agencies to develop their search business strategies and capabilities.
- Assistive experiences
- From queries to conversations
- Potential client applications
Tom McCarron, Head of Academy, Merkle / Periscopix
Tom has been with Merkle | Periscopix for 5+ years and heads up The Academy – the team that all new media staff go in to when they join the agency. Tom has spoken at many industry events over the past couple of years and is an expert in paid search. He will talk about:
- The growing importance of Audiences in search.
- How different audience lists can boost performance.
- A look at some audience based case studies.
Spaces are extremely limited, so please register to avoid disappointment.