Social Writer

Digital Marketing £ 35,000 - £ 40,000 per year

SOCIAL MEDIA WRITER - £35-40K - Copy Writer

Are you passionate about crafting beautiful copy for social media channels?

My client is looking for a Socially led copy writer to work for a large financial services client managing content for their entertainment partnerships.

This is a role for a solid social writer, you must be able to work with autonomy and have real eye for detail! You will have a thorough understanding of how content can play out across multiple channels.

Facebook, twitter, Instagram, YouTube, Snapchat, Pintrest

Key responsibilities and accountabilities

§ Act as brand guardian and tastemaker for all social media content. Keeping a focus on culture by
staying ahead of the curve on social and creative shifts.
§ Generate beautifully crafted copy that's optimised per format and for clients' content channels
§ Responsible for clients' editorial output. To write and sometimes edit content ideas across all
platforms. These include the website, social media, live events, the app and CRM amongst others
§ Be able to react to relevant timely events
§ Have the finger on the pulse and be able to spot stories that are relevant to your client and work
within the current debate and media landscape
§ Proactively help to grow owned media (with focus on social media channels such as Twitter,
Facebook), tapping into trending subjects and current debates
§ To be responsible for working with internal teams to gather, input and validate social content
§ To understand the importance of telling stories
§ To be responsible for writing, research and ideation of creative and innovative content that brings
readership and encourages sharing
§ To create and repurpose content for different social usages
§ To combine an authoritative voice and consumer education with comprehensive marketing
§ Commission and curate content when appropriate
§ Excellent communication skills and a solid grasp of grammar
§ To ensure consistency and quality across all written content

Person specification

§ 3+ years writing experience in corporate, digital or journalism environment
§ Experience of writing for social media channels and / or content management systems
§ A thorough understanding of how content can play out across multiple channels
§ Understanding of how different social platform works, and how to write in a way that suits each
§ Creative and meticulous in the use of language and data while developing concise, engaging text
§ Demonstrated ability to combine and translate complex material from different sources and
contexts into stories and content that engage and resonate with target audiences
§ Confident and comfortable working in a fast-paced, changing client environment
§ A passionate and inspiring writer
§ Self-motivated, working with little supervision
§ Collaborative team player, open minded - non-political
§ Discrete about all confidential and personal information
§ Driven, proactive, helpful, and enthusiastic team player

If this sounds like something you would be interested in call Hannah - 0207 845 7243 -

Contact: Hannah McAteer

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