Search Manager

Digital Marketing £ 35,000 - £ 38,000 per year


Major Players have partnered with a pioneer in the travel sector working across safaris, sports tours, sailing adventures - they have exciting and unforgettable adventures all around the world! They are looking for a Search Marketing Manager to join their team E-commerce team throughout a really exciting time. You will be looking after the SEO, PPC and Affiliate activity across all territories and brands. It a really exciting time to join the company, they are the verge of a huge growth trajectory which you can be apart of!

Responsibilities
* Build strategies and plans for PPC to drive business growth and maximise payback:
* Commercial plans across formats and categories, setting commercial rules to define bid strategy.
* Creating automated tracking that provides ROI to assist in bid strategy
* Introduce the latest in paid search tactics
* Relentlessly flex budget ensuring that investment and bids are constantly optimised to maximise return
* Drive SEO ranking
* Site content & technical audits
* Site text/meta data recommendations, personally making updates where required
* Optimise Google Analytics tags, sitemaps & Google bot optimisations (e.g. indexing),
* Optimising for mobile, especially load speed
* Build affiliates strategy and commercial plans:
* Negotiating the best terms with our partners through our affiliate network
* Providing content for editorial publishers within the network

Key competencies
* 3 years+ experience in similar role building a deploying strategies and plans for SEO, PPC & Affiliates, including close management of external agencies
* A digital expert, excited about constantly testing new formats and learning from results
* Track record of improving performance through iterative testing, preferably in a mobile-first organisation
* Technically minded, with good knowledge of tagging and tracking
* Highly organised with attention to detail

For further assurance, please review my profile on LinkedIn and connect with me; Search for "JADIE DAVISON" To apply for this fantastic opportunity or for further information, please contact: Jadie Davison | DD: + 44| 207 845 7264. Please note all applications will be made in confidence. Feel free to call me directly

We have a variety of digital roles on at present (£20k-£130k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for

Contact: Jadie Davison
 

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