Paid Social Manager

Digital Marketing £ 35,000 - £ 45,000 per year

Paid Social Manager - Watford / London
Up to £45,000

Major Players have just started working with arguably one of the UK's most recognisable brands in their hunt for a Paid Social Manager. This person would be the specialist channel lead and responsible for all of their Paid Social activity across platforms including Facebook, Twitter, Instagram, Snapchat and YouTube - from developing and implementing plans to optimising and reporting on campaigns. The Paid Social Manager will sit within the Acquisition & Retention team and report into the Biddable Manager. They will be required to work from Watford for three days a week and within the external agency in London for two.

Responsibilities - Paid Social Manager
* Work closely with the Acquisition Manager to develop the company's Paid Social strategy to achieve registration and installation targets across web and app
* Responsible for briefing and managing the external paid social agency
* Work closely with the Biddable Manager and agency to implement and optimise the paid social retention strategy set out by the CRM Strategy Manager and Biddable Manager
* Responsible for optimising, reporting and tracking position against KPIs and targets
* Responsible for all paid social targeting, working closely with the CRM planners
* Manage and optimise multiple campaigns at the same time and with fast turnaround times
* Responsible for ensuring that all tracking and tagging is set up
* Implement appropriate test and learn strategies to improve performance
*

Requirements - Paid Social Manager
* 4+ years Paid Social experience
* Extensive experience executing campaigns across Facebook and Twitter
* Good wider knowledge of all other social platforms
* Strong experience with social platform reporting and analytics tools
* Experience in driving innovation in paid social
* Combined brand and performance paid social experience
* A strong understanding of the fundamentals of Acquisition and Retention marketing and wider biddable media channels

To apply for this fantastic opportunity or for further information, please contact: Harry Matthes | DD: + 44| 207 845 7276 - harry.matthes@majorplayers.co.uk
Please note all applications will be made in confidence. Feel free to call me directly!
(For further assurance, please check my profile on LinkedIn and connect with me; search for "Harry Matthes")

Contact: Harry Matthes
 

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