Paid Media Expert

E-Commerce & Digital Marketing £ 40,000 - £ 45,000 per year

Paid Media Expert - D2C Tech - London
£40,000 - £45,000

The Company - Paid Media Expert
A London based consumer technology business that is on the cusp of launching worldwide are looking to bring in a Paid Media Expert to amplify and drive traffic to some of their campaigns and unique products. The Paid Media Expert will work closely with both the Heads of Marketing and Europe ensuring the successful execution of the paid media strategy in Europe and globally.

The Responsibilities - Paid Media Expert
* Design, execute and maintain PPC and Paid Social campaigns
* Conduct keyword analysis
* Continuously optimise paid media campaigns, assessing keyword strategy, ad copy, bid prices, CPC, audience optimisation etc.
* Write compelling ad copy with a focus on driving conversions
* Measure and execute A/B split testing
* Compile monthly PPC and Paid Social reports with comments around campaign performance
* Consult with the wider Marketing and Ecommerce teams to promote higher campaign performance
* Set up conversion tracking and retargeting
* Conduct in-depth competitor analysis
* Stay on top of the latest performance marketing trends, specifically around PPC and Paid Social

The Requirements - Paid Media Expert
* 5+ years Paid Media experience, specifically in Search and Social
* Experience within the ecommerce/D2C space highly beneficial
* Batchelor's degree in marketing or similar
* Excellent written and verbal English
* Additional European language proficiency beneficial
* High level of experience with Google Analytics and the attribution funnel
* Expertise with Google Adwords and Facebook Ads Manager

For further assistance, please review my profile on LinkedIn and connect with me:
Search for "Ed Davidson" - To apply for this fantastic opportunity or for further information, please contact me here | DD: + 44| 207 845 7204 - Please note all applications will be made in confidence. Feel free to call me directly.

Contact: Ed Davidson

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