Head of Customer Loyalty

Digital Marketing £ 75,000 - £ 100,000 per year

Head of Customer Loyalty - Clientside - Online Retail - London & South West
£100,000 +(doe)

Please note: This role requires the successful candidate to be working across two offices: one in London and one in the South West. Travel and accommodation provided. Please do not apply should this not be suitable for you.

Head of Customer Loyalty - The Company

Major Players are working with a giant in the world of online retail, they are a true market leader and the proud owners of a highly recognisable brand. They are a thriving online business with interests spanning from travel to finance! They've one numerous awards for their marketing and advertising campaigns and place data at the heart of everything they do.

Head of Customer Loyalty - The Role

This digital behemoth are on the look out for a Head of Customer Loyalty to join them on a permanent basis as soon as possible; you'll be splitting your time between London and the South West and will be responsible for devising and implementing a complex CRM strategy with loyalty and acquisition at its heart. You will drive the strategic direction of customer and data value across the organisation through whole new avenues.


Responsibilities: -

- Build and deliver the customer strategy across multiple brands and platforms
- Identify and implement customer acquisition strategies
- Develop incentive and referral strategies to increase retention and consent opt-in
- Introduce and enhance loyalty and rewards programs
- Obtain customer insight to understand audience behaviour enforcing the value proposition and messaging
- Lead on the management of developing new marketing comms channels to enhance customer experience
- Manage CRM team and create a sustainable growth model

Skills & Experience: -

- Extensive customer loyalty and CRM experience, including proven track record of managing a team across multiple brands across several locations.
- Strong background in customer acquisition
- Solid knowledge of customer insight and ability to create new opportunities
- Experience working with other development, tech and product teams
- Significant experience with CRM platforms and analytical tools
- Expert at applying customer segmentation and insight to aid CRM strategy

Don't delay, apply today!

For further assurance, please review my profile on LinkedIn and connect with me; Search for "DAVE NEWMAN". To apply for this fantastic opportunity or for further information, please contact: Dave Newman | DD: + 44| 207 845 7269. Please note all applications will be made in confidence. Feel free to call me directly if you would like more information before applying.

We have a variety of digital roles on at present (£20k-£130k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for.

Contact: Dave Newman
 

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