Digital Marketing Executive (Copy and Email)

E-Commerce & Digital Marketing £ 25,000 - £ 32,000 per year

Digital Marketing Executive - Tech Start-up - London

Up to £32,000

Tech Start-up - Digital Marketing Executive

This is an opportunity to join a rapidly growing mobile app start-up based in central London. They're a brand new disrupter in the mobile app space. Targeted at online gamers, who have a competitive side and a desire to play for real life cash and prizes. You will take responsibility for managing activities across content, PR, influencer, partnerships, CRM and SEO alongside leading the copywriting across the company's entire brand ecosystem. It is the perfect opportunity for someone who wants to take the next step to propel their marketing skills (specifically email marketing) whilst their copywriting becomes the voice of the whole company.

Responsibilities - Digital Marketing Executive



* Conceptualise and deliver high-quality original copy across all channels (in-product app, SMS, MMS, e-mail, push notification, website, SEO articles and landing pages)


* Continually raise the bar on creativity, writing fresh copy quickly that connects with our desired audience and drives action


* Use email marketing software to build, target, test and deploy end-to-end email and push notification campaigns


* Create and implement strategies to grow email subscribers and increase open rates, staying glued to data and analytics reporting


* Support our Head of Marketing with management and campaign delivery across content, PR, influencer, partnerships, CRM and SEO marketing


* Identify and build an innovative micro/macro influencer strategy that aligns with our mission and will help us grow our user base rapidly


* Lead the SEO strategy for the entire company, identifying key words and phrases and copywriting best-in-class optimised editorial content to help us dominate Google rankings


* Maintain impeccable grammar and punctuation skills with every sentence written
*

Requirements - Digital Marketing Executive



* 2+ years of experience in copywriting and a native English speaker
* Strong experience working at an account manager level in an agency environment
* A proven background in supporting multi-channel marketing campaigns with a strong understanding of digital content, influencer, PR, CRM and SEO marketing
* Native user of CRM/email marketing software (previously experience with ActiveCampaign is a huge plus) and comfortable building complex communication flows across SMS, e-mail and push notifications
* Impeccable copywriting, grammar and punctuation skills
* Can work to a specified tone of voice with brand-led strategic messaging
* Comfortable with Adobe Creative Cloud (Photoshop/Premiere Pro) to create image and video-based content independently
* A vibrant interest and passion for gaming and esports

To apply for this fantastic opportunity or for further information, please contact: Simon Spencer-Rouen | DD: + 44| 207 845 7218 - simon.spencer-rouen@majorplayers.co.uk

Please note all applications will be made in confidence. Feel free to call me directly!

(For further assurance, please check my profile on LinkedIn and connect with me; search for "Simon Spencer-Rouen")

Contact: Ed Davidson
 

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