Digital Account Director

Account Management £ 40,000 - £ 55,000 per year

***DIGITAL ACCOUNT DIRECTOR*** £40-55K

Social, Content and Digital

CLIENTS - BROADCAST, ENERGY, ALCOHOL CLIENTS

The Role

This is an exciting position to act as the Account Director, with a focus on developing and growing our organic business, often working in conjunction with sister agencies of the network agencies.

You will apply your knowledge and experience of owned, earned, paid and shared social media comms - with a specific focus on creative, content and social influencer marketing, to identify the most appropriate plan to overcome our clients' challenges.

Secondly you will focus on delivering organic revenue targets, both by growing existing client but identifying new opportunities both in the groups and eternally.

Furthermore, you'll be responsible for driving creativity through a deep understanding of creative story telling - and applying this knowledge to the creative and content team .

Key responsibilities:

Manages a portfolio of Socialyse clients to ensure we are developing clients and revenue
Supports the Business Director with the day-to-day running organic team and campaigns, from identification and implementation, overseeing and reporting
A understanding of the owned, earned, paid and shared social landscape - specifically how all elements join to deliver award winning work
A deep understanding and experience of delivering earned first campaigns for a range of clients in both consumer-facing and business-lead initiatives
Influencer - support the influencer team to build relationships with influencers, partners, platforms and clients
Content - understand the role of both paid and organic content and how best it should be championed
Creative - leading the creative team to deliver best in class work
To be a story teller - delivering creative best practice and implementation both within your work and the team
Utilises our tech partners and tools to provide data and insight to all client strategy and planning as well as to ensure smart and consistent measurement and delivery
Develop innovative, creative and unique approaches to content marketing
Line manage a number of Socialyse team members, ensuring regular meetings, clear objectives, identifying training and development requirements and ongoing career progression
Brings innovative, inspiring and award-winning thinking to the Socialyse team, clients and new business
Participates and lead new business opportunities to drive new revenue
Ensures client work is of high quality, delivered to brief, deadline and budget
Develop recommendations for clients to further expand their content marketing campaigns
Stays up-to-date with cultural/social trends and customers' views and attitudes
Assists in the development of and participation in promoting our influencer offering
Helps lead and execute the client strategy and planning to ensure the best work

Who we're looking for:

An enthusiastic character who is passionate about the social landscape
Account director experience and ability to communicate with and manage multiple clients, providing first class service to our clients as well as delivering quality and innovative solutions
Knowledge of key tools to support team and performance
An ability to thrive in a fast-paced, entrepreneurial environment
Someone looking for a rewarding new career opportunity in a fun, forward-thinking agency
Previous social media experience, with a proven track record of delivering campaigns
A keen eye for detail and confidence in overseeing influencer content creation
Experience of client management and clear communication skills, with a strong ability to present ideas with conviction and gravitas
Experience of line management and assisting in individual development plans.


Experience required:

Five to seven years in the social media, across one or more of earned, paid and owned activity, either in a specialised team or agency
Experience in leading on a large, high profile clients, navigating key stakeholders and achieving success in planning and management of social marketing campaigns.
Deep knowledge and understanding of social media, with a core focus on organic marketing, as well as an understanding of the wider social landscape, with proven strategy, planning, activation and new business skills
Solid understanding of how owned, earned, shared and paid social media work together and specifically with traditional media and search as well as other marketing disciplines
Accomplished client manager with experience managing clients
New business experience and capabilities
Solid team leadership and people management skills
Passion for digital media and a thirst for innovation and implementing new ideas
Ability to set, manage and deliver appropriate KPIs for clients


****If this sounds like something you are keen on I would love to speak to you! Call Hannah - 0207 845 7243 - hannah.mcateer@majorplayers.co.uk*****
Alternatively if you know someone that might be keen please get them to contact me or send me their details and I will call them!

Contact: Hannah McAteer
 

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