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CRM Manager

Digital Marketing £ 35,000 - £ 45,000 per year, amazing benefits

CRM Manager - Start Up -East London
£35,000 - £45,000 + Benefits

CRM Manager - The Company!

A brilliant, innovative company that has used new technology to redefine the face of child care in the modern working world which has profoundly impacted the wellbeing of a million families. Founded in 2016, the company has gone from strength to strength with incredible growth and fantastic publicity, they are now looking for a CRM Manager to continue in their positive trajectory and spearhead excellent customer communication. As a proud equal opportunity employer, the company is supportive of flexible working patterns, and alternative working arrangements.

CRM Manager - The Role!

The company is looking for an experienced CRM Manager to become a resident expert and take the lead on creating world-class CRM capabilities. The CRM Manager will define, and supercharge the customer communications from the ground up, getting to build the perfect system, bringing all the best-practice approaches you've always been dreaming of.

The Company are looking for someone to

- Advocate the best practices and systems to do world class work.
- Be an independent and pro-active force-for-good in the company, and work with product, operational, and marketing teams to align them around your vision.
- Build incredible communications and journeys with your eye on our metrics for re-engagement and retention whilst always trying to maximise the customer LTV prize (we work with some of our customers for months and years so it's more like a marathon than a sprint).

Key Responsibilities:-
* Building outstanding email and newsletter content, strategy, and schedules working alongside their copywriter and designer
* Getting into the minds and worlds of their customers through research to gain a deep understanding of their needs and how we can best serve them
* Optimising for customer lifetime value and building lasting relationships with their families


* Experience in use of SQL for data segmentation, audience building, and data analysis
* Experience in use of Intercom, Front, and Mailchimp, or equivalents like Campaign Monitor, SendGrid, HubSpot, Zoho, AutoPilot, or ZenDesk
* Experience using and understanding Google Analytics or a similar analytics system
* Experience in building sustainable flows and campaigns to maximize customer retention and satisfaction in a B2C environment

If you're looking to work in a fast-growing and collaborative environment, then please APPLY!

For further assistance, please review my profile on LinkedIn and connect with me:
Search for "Tumi Fani-Kayode" - To apply for this fantastic opportunity or for further information, please contact me here | DD: + 44| 207 845 7267 - Please note all applications will be made in confidence. Feel free to call me directly.

Contact: Tumi Fani-Kayode

Contact: Ed Davidson

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