Content Marketing Manager

Content, Editorial and Social £ 40,000 - £ 45,000 per year

Content Marketing Manager- EdTech-London
£40,000- £45,000

Content Marketing Manager- The Company!

Major Players is working with an award-winning EdTech company that is used by hundreds of leading schools globally to bring together teachers, students and parents. Having recently raised the largest Series A investment in UK EdTech, at £4.5 million - this is an exciting time to join a rapidly growing team and company.

Content Marketing Manager- The Role!

Day-to-day this role will determine strategy and project manage campaigns or events execution. You will manage a team of events professionals and the Junior Creative Designer. This role is critical in ensuring the effective and timely planning and execution of the companies lead generation, communications and brand presence across a wide-range of channels and prospective customer touchpoints. The role will work across the companies segments - UK State, UK Independent and British International Schools, ensuring that marketing and communication is engaging their target audience, with the relevant value proposition. This is an exciting time to join the marketing team, as they move to account-based marketing.

Key Responsibilities:

* Create and tailor plans for campaigns, content and events
* Manage day to-day content creation and campaign execution
* Oversee event activity, with ultimate responsibility for opportunities created
* Working within Account Based Marketing to engage stakeholders in target accounts
* Tracking the progress of activity and make smart decisions to optimise
* Present activity, with a critical view of its effectiveness over time and against cost
* Surfacing and positioning the companies value proposition throughout marketing activity
* Work with third party agencies and freelancers, maintaining quality and impact
* An enthusiasm for integrated marketing, as they run activity in tandem
* Work closely with the sales development team and lead handover management
* Use Marketo, Umbraco and Salesforce to automate or setup marketing activity
* Budget management - ensuring campaigns adhere to planned costs.
* Line management

Needed Skills:

* Committed to timelines and deadlines, ensuring activity is on track.
* Can demonstrate the ability to lead content marketing campaigns
* Possess excellent written and verbal communication skills
* Highly organised in your approach
* An understanding of database health, including growing and cleaning it

Apply Today!

For further assurance, please review my profile on LinkedIn and connect with me; Search for "LYDIA STILLER- FLOWERDEW". To apply for this fantastic opportunity or for further information, please contact: Lydia Stiller- Flowerdew- | DD: + 44| 207 845 7214. Please note all applications will be made in confidence. Feel free to call me directly if you would like more information before applying.

We have a variety of digital roles on at present (£20k-£130k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for.
Contact: Lydia Stiller-Flowerdew

Contact: Lydia Stiller-Flowerdew

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