Biddable Director

Growth & Performance Marketing £ 60,000 - £ 65,000 per year, £60k - 65k per year

Biddable Director - Network Agency - London
£60,000 - £65,000
I'm excited to be working with one of the biggest media agencies in the world to recruit for a Biddable Media Strategy Director. This agency is looking for someone who wants to step up from an activation role in to a strategic position that will shape in to a leadership role. This is an opportunity to really showcase your strategic thinking and will help shape the future growth of some of the biggest clients in the Luxury Fashion Space.
I am looking for someone with a background in Biddable/PPC, Programmatic or a mix of Paid Social with these two channels would be preferred but not essential. This role will be client facing, and require a thoughtful, detailed and consultative approach. An ability to take complex technological concepts and translate them into valuable consumer experiences. The candidate will be able to translate these experiences into insights and make recommendations for further executional work.

Working as part of a Global team you will be expected to:

- Supervise audience strategy and operational support, i.e. use case planning, user guide/playbook, audience builds, optimisation, etc.
- Lead the development of broader audience strategy and use case roadmap.
- Provide thought leadership and education on the cookie-less world and recommendations on potential opportunities, strategies and new solutions to test to help future-proof media activation
- Support with 2nd and 3rd party partner/audience recommendations
- Develop impact assessments and identify areas of cookie dependency to identify new opportunities
- Support defining roadmaps, strategies and pilots to prepare for a cookie depreciation
- Support internal and external stakeholders of the implications and opportunities associated with cookie depreciation through education
- Creating measurement and testing frameworks to support media use cases

The Biddable Media Strategy Director will need:
- 5 years' experience working in either Biddable Media or Programmatic
- 3 years' practical ad tech experiences, setting up and managing campaigns or hands on experience with platforms (e.g. DSPs, DMPs), not just theoretical experience.
- Practical working knowledge of DMP technology (preferred)
- Possesses a charismatic, engaging personality and can successfully interact with senior/executive
- Experience with delivering complex technical content to large groups, in a coherent, accessible and inspiring way.
- Has the ability to grow client relationships through new strategies and innovative ideas

To apply for this unique opportunity or for further information, please contact: Lisa Ahmed | DD: + 44| 207 845 7286 - lisa.ahmed@majorplayers.co.uk

Please note all applications will be made in confidence. Feel free to call me directly.
(For further assurance, please check my profile on LinkedIn and connect with me; https://www.linkedin.com/in/lisaahmedmajorplayers/)

Contact: Lisa Ahmed
 

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