PPC Account Manager - Digital Marketing Agency - London
£30,000 - £35,000 plus benefits
PPC Account Manager - The Agency
Award winning digital marketing agency, specialising in paid search and display. They work with well-known retail and travel brands locally and internationally. You will be working with some of London's top talent who have been nominated and awarded by The Drum Search Awards.
PPC Account Manager - The Role
You will be managing a team of four Account and Senior Account Executives, working across a number of leading retail clients.
You will take a leading role in devising and planning the account strategy, working with the Account Director to develop the client roadmap, identifying new opportunities and helping to grow your accounts.
PPC Account Manager - Key Responsibilities
Regular keyword research, ad copy creation, landing page selection and assigning budgets
Implement relevant PPC strategies to help facilitate account growth
Meet client optimization through tactical PPC account optimization to meet the clients KPI's
Make use of the relevant bid management platforms to improve account performance
PPC Budget management - daily and weekly budget tracking to ensure accounts are spending within targets
Regular data analysis & weekly/monthly/quarterly reporting as required
PPC Account Manager - Required Skill / Experience
Minimum 3-4 years' experience in PPC
In-depth experience and understanding of PPC across key suppliers - Google AdWords and Bing
Hold valid Google AdWords Certification
Experience working with campaign & bid management software (Doubleclick, Marin, Kenshoo)
Good presentation skills and inter-personal relationship skills.
Desire to think more strategically about Paid Search as a channel and how it integrates as part of the media mix.
Excellent prioritisation and project management skills
Up to date knowledge of the search marketing industry
Proficient in Microsoft Office solutions - particularly Excel
Web Analytics understanding, particularly Google Analytics
Experience with budget forecasting and planning
Analytical thinking, mathematical skills, and attention to detail
Excellent communication and writing skills
If this is the PPC Account Manager position for you then do not hesitate and apply!
For further assurance, please review my profile on LinkedIn and connect with me; Search for "Carolyn O'Donnell". To apply for this fantastic opportunity or for further information, please contact: Carolyn O'Donnell | DD: + 44| 207 845 7242. Please note all applications will be made in confidence. Feel free to call me directly if you would like more information before applying.
We have a variety of digital roles on at present (£20k-£130k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for.