Not got time for a video? Check out the main points below… Get organised “This seems like a pretty obvious one but you’d be amazed by the number of messy portfolios we see. A good place to start is to organise your coverage by client, that way it gives your prospective employer a clear idea of how the campaign was executed for each client.”
Keep it broad “It’s good to show that you have a good scope so include regional press as well or add in stories as opposed to just product placement.”
Make it snappy “Much like a cv your portfolio doesn’t need to be pages and pages long, the reader is likely to get bored otherwise. So keep it short and snappy focusing on your key pieces.”
Need some help with your CV too? Then click here for some great tips or search for the latest PR roles.